The Optimised Practice Podcast

The Optimised Practice Podcast
Podcast Description
Expert advice to help you build a profitable, stable and highly respected healthcare practice
Each episode aims to solve 1 specific problem that practice owners face. We interview experts in private practice who want to share their 'Best Practice' expertise.
Running a healthcare practice does not have to be hard, you just need to follow a proven recipe. This podcast exists to stop the struggle of private practice owners so that they can live up to both their practice and personal potential.
Podcast Insights
Content Themes
The podcast covers a variety of themes centered on private healthcare practices, including strategies for generating revenue, team management, and personal productivity. Episodes dive into specific topics such as maximizing income potential, creating a high-performing team, and optimizing operational efficiency, with examples like transitioning from a 100K annual income to 100K monthly and strategies for becoming a 'Time Millionaire'.

Expert advice to help you build a profitable, stable and highly respected healthcare practice
Each episode aims to solve 1 specific problem that practice owners face. We interview experts in private practice who want to share their ‘Best Practice’ expertise.
Running a healthcare practice does not have to be hard, you just need to follow a proven recipe. This podcast exists to stop the struggle of private practice owners so that they can live up to both their practice and personal potential.
Welcome to the Optimised Practice Podcast! In today’s solo episode, Blake Sergeant tackles the often-emotional topic of healthcare practice pricing and explains how to set your fees so that you, your team, and your patients all benefit.Many practice owners make the mistake of undercharging, especially in the early days. Blake reveals why this approach becomes unsustainable as you grow and aim to build a team. He emphasises that turnover is for vanity, profit is for sanity, and that even high patient volume won’t save a business with flawed pricing.Learn the key goal for pricing: achieving a 20% net profit after you’ve been paid, all while maintaining a healthy 75% utilistion rate. Blake walks you through the “Practice Percentage Pyramid,” detailing ideal allocations for:Practitioner salaries: (target of no more than 40% of revenue)Rent: (around 7%)Support team: (about 13%)All other costs: (20%)Blake also introduces the “Three W Triad” for decision-making: Is it good for the Patient? Is it good for the Team? Is it good for the Business/Owner? He challenges the common pitfall of focusing solely on keeping prices low for patients, often at the expense of team well-being and owner profitability.If you want to attract and retain top talent, avoid burnout, and build a truly sustainable practice, this episode is a must-listen!
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