The Elevate Collection Podcast
The Elevate Collection Podcast
Podcast Description
The Elevate Collection Podcast is your premier destination where sports and entertainment's brightest minds converge to explore the art of legacy building beyond the spotlight. Hosted by Alexandria Reed and Jordan Hawkins of Elevate Collection, each episode delivers powerful insights into transforming current influence into lasting legacy.From professional athletes to entertainment moguls, we dive deep into the strategies, mindsets, and actions that create impact beyond the field and stage. Our conversations explore wealth building, business ventures, lifestyle management, and the intentional steps needed to create a legacy that transcends your primary career.Join us as we bring you exclusive access to industry leaders, behind-the-scenes insights, and actionable strategies to elevate your influence into a lasting legacy. Whether you're an active professional looking to expand your empire or transitioning to your next chapter, this is your playbook for excellence.New episodes drop Fridays featuring intimate conversations with those who are actively building their legacies while making history.
Podcast Insights
Content Themes
The podcast explores various themes centered around legacy building, business ventures, and personal development. Episodes often highlight topics like wealth creation, lifestyle management, and community impact, with specific examples such as Jennifer King's journey as an NFL coach, Jordan Norwood's transition from professional athlete to marketing maven, and Mariah Grippo's experiences with the Little Words Project, emphasizing the power of personal connections and social media.

The Elevate Collection Podcast is your premier destination where sports and entertainment’s brightest minds converge to explore the art of legacy building beyond the spotlight. Hosted by Alexandria Reed and Jordan Hawkins of Elevate Collection, each episode delivers powerful insights into transforming current influence into lasting legacy.
From professional athletes to entertainment moguls, we dive deep into the strategies, mindsets, and actions that create impact beyond the field and stage. Our conversations explore wealth building, business ventures, lifestyle management, and the intentional steps needed to create a legacy that transcends your primary career.
Join us as we bring you exclusive access to industry leaders, behind-the-scenes insights, and actionable strategies to elevate your influence into a lasting legacy. Whether you’re an active professional looking to expand your empire or transitioning to your next chapter, this is your playbook for excellence.
New episodes drop Fridays featuring intimate conversations with those who are actively building their legacies while making history.
What if the shift from fear to family isn’t just personal—it’s cultural? In this episode of The Elevate Collection Podcast, we sit with Deborah Olivia Farmer—media strategist, founder, and foster care/adoption advocate—on faith-led leadership, discernment for natural givers, and why foster care deserves a louder conversation.
In this episode, we cover:
- How Deborah’s roots shaped her strength and purpose
- The gift of “sight,” discernment, and learning to slow down
- Why rejection can feel physical—and how to respond with grace
- The motherhood thread behind her advocacy and mentorship
- The foster care narrative she’s disrupting (400,000 kids deserve more)
- Why teens are overlooked—and what support can look like
- A corporate blueprint: brand awareness + giving campaigns + resources
- How to move someone from “considering” to actually starting
About Deborah Olivia Farmer: Founder/President of Brown Farmer Media Group, a Chicago & Atlanta-based communications firm established in 2014, with prior leadership roles including NBC5-TV Chicago.

Disclaimer
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