The Campaign Strategist
The Campaign Strategist
Podcast Description
Dive into the world of advocacy with The Campaign Strategist. Each episode features in-depth conversations with activists and experts who break down their approaches to planning, executing, and winning campaigns. Learn about the strategies that have shaped policies, changed minds, and mobilized communities. Perfect for anyone looking to amplify their impact and drive meaningful change.New episodes on the 1st and 3rd Tuesdays each month.
Podcast Insights
Content Themes
The podcast delves into themes such as environmental advocacy, cultural engagement, and coalition management. Episodes include discussions on strategic actions informed by personal experiences, like Danielle Droitsch's insights on the Keystone XL pipeline and Reverend Lennox Yearwood's perspective on integrating culture into activism. Additionally, topics on mobilization efforts, understanding resistance, and creating effective coalitions are recurrent throughout the series.
Dive into the world of advocacy with The Campaign Strategist. Each episode features in-depth conversations with activists and experts who break down their approaches to planning, executing, and winning campaigns. Learn about the strategies that have shaped policies, changed minds, and mobilized communities. Perfect for anyone looking to amplify their impact and drive meaningful change.
New episodes on the 1st and 3rd Tuesdays each month.
In this episode, Pete talks with Dr. Jiggy Geronimo, a neuroscientist-turned-strategist and founder of JG Insights, about building powerful progressive narratives. Jiggy shares why poll-tested messaging often fails—and how an “emotions first, content first” strategy can drive real resistance and mobilization.
From confronting fascism to channeling public anger into action, this conversation is a guide to narrative power in dangerous times. ”Narrative is about the words, but it's also about the visuals,” says Jiggy. ”It's also about the stories. It's also about the feelings. And we don't…on the left, take that holistic approach to narrative.”
Subscribe to Jiggy's newsletter here.
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