In Focus by 7 Wonders
In Focus by 7 Wonders
Podcast Description
For marketers, by marketers. In Focus by 7 Wonders is the go-to podcast for brand marketing and storytelling. With hundreds of name-brand clients under their belts and a multi-million-dollar startup, co-hosts Michael Ayjian and Stephen Skeel interview guests to uncover what made their brands relevant and successful.
Podcast Insights
Content Themes
The podcast explores diverse topics in brand marketing, entrepreneurship, and storytelling. Notable episodes include discussions on healthcare marketing with patient-centered strategies, luxury brand creation through authentic storytelling, and the unique methods of entrepreneurship education shaping future innovators, highlighting practical applications and innovative approaches.

A video podcast on how trusted voices build trusted brands.
Each week, we sit down with marketers, creatives, and founders to unpack real strategies for building visibility, trust, and long-term brand authority.
Real stories. Real strategies.
From the Emmy-winning team at 7 Wonders.
In this episode of Authority Architects, we sit down with Alexandra Conner, SVP of Marketing at FlexCare, to explore how human-centered storytelling is reshaping healthcare staffing and brand strategy.
Alexandra shares how her journey from global retail to healthcare marketing—and personal experiences with illness—changed how she thinks about leadership, trust, and impact. Today, she leads FlexCare’s brand with a focus on supporting clinicians and improving the systems that support patient care.
You’ll hear about:
– The healthcare staffing crisis and how FlexCare is addressing it
– Why empathy is now a competitive advantage in healthcare brands
– How storytelling builds credibility and loyalty
– What modern healthcare marketing really requires
– How to create purpose-driven growth in a regulated industry
This episode is for anyone who believes marketing should do more than sell, it should serve.
#AuthorityArchitects #AlexandraConner #FlexCare #HealthcareLeadership #BrandMarketing #HealthcareInnovation #StoryDrivenBrands #EmployerBrand #7Wonders

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