Healthy Hustle Spotlight
Healthy Hustle Spotlight
Podcast Description
Join us on Healthy Hustle Spotlight, where we elevate the voices of industry leaders, innovative companies, and unique investors in the health and wellness space. Each episode dives deep into the inspiring stories behind the brands shaping the better-for-you consumer packaged goods (CPG) landscape. We unpack the latest trends, share valuable leadership insights, and foster connections across the industry.
Podcast Insights
Content Themes
The podcast focuses on various topics within the health and wellness sector, including consumer preferences for plant-based products, community engagement in brand growth, and leadership strategies in startup environments. Episodes delve into themes like the importance of customer feedback in product development, innovative marketing strategies, and overcoming industry challenges, highlighted by stories such as Ella's Flats and Gorgie's approaches to scaling their brands.
Join us on Healthy Hustle Spotlight, where we elevate the voices of industry leaders, innovative companies, and unique investors in the health and wellness space. Each episode dives deep into the inspiring stories behind the brands shaping the better-for-you consumer packaged goods (CPG) landscape. We unpack the latest trends, share valuable leadership insights, and foster connections across the industry.
In this episode, Sam Abramson — who was serving as CEO of Just Date at the time of recording and has since transitioned out of the role — shares the origin story of the brand, which began with a focus on creating healthier sweeteners from dates. The conversation covers the evolution of their product line, including the introduction of date-sweetened chocolate and foodservice clients, and the importance of consumer behavior in shaping their offerings. Sam emphasizes the significance of taste and health benefits in their products, as well as the challenges and strategies involved in marketing and distribution. The conversation also touches on the company’s lean approach to growth and future goals, including expanding their presence in retail and e-commerce.
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