Harvest! The MSP Sales Show
Harvest! The MSP Sales Show
Podcast Description
Most MSPs are busy chasing new clients, but the smartest ones focus on the goldmine they already own. Hosted by James Steel, Harvest delivers no-fluff, actionable advice to help Managed Service Providers grow profitable revenue from their current customer base. Tune in for expert insights, success stories, and field-tested strategies to maximize your MSP’s potential.
Podcast Insights
Content Themes
The podcast emphasizes growth strategies for Managed Service Providers, focusing on enhancing revenue from current clients. Key topics include practical upselling techniques, customer retention strategies, and the importance of personalized service plans, with episodes spotlighting guests like Jeffrey Newton discussing upselling tactics and Nigel Moore focusing on client service matrices.

Most MSPs are busy chasing new clients, but the smartest ones focus on the goldmine they already own. Hosted by James Steel, Harvest delivers no-fluff, actionable advice to help Managed Service Providers grow profitable revenue from their current customer base. Tune in for expert insights, success stories, and field-tested strategies to maximize your MSP’s potential.
In this episode Paul Lloyd from Sellerly challenges the biggest lie MSP owners tell themselves: "I don't want to be pushy."
In this episode, we talk about why the "work on your business, not in it" advice doesn't work for UK MSPs, why constantly planning your exit stops you building anything worth selling, and why lead generation isn't nearly as complicated as the experts want you to believe.
Paul spent 30 years in tech sales and management, working for a founder who built a £2.5 billion business. That founder had helicopters and yachts. What he didn't have was Friday afternoons off.
If you're stuck between £1M and £5M revenue and can't figure out why nothing's moving, this episode explains it.
Key topics:
- Why the sales mindset problem is holding you back
- The relationship paradox in MSP sales
- Why "we're all set" doesn't mean never
- Lead gen tactics that actually work
- The hard truth about growth requiring hard work
Find Paul: LinkedIn (Paul Lloyd)

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