The Staging Insider

The Staging Insider
Podcast Description
The Staging Insider is a RESA®-backed podcast that dives deep into the personal journeys and professional milestones of home stagers and industry influencers, hosted by RESA Creative Director Felicia Pulley.Our mission is to provide the real estate staging community with authentic stories, inspiration, and insights, connecting stagers and elevating the business of staging.
Podcast Insights
Content Themes
The podcast primarily focuses on the journeys and professional growth of home stagers and industry influencers, with specific episodes highlighting topics such as transitioning from corporate to creative careers, financial strategies for growing a business, and navigating brand partnerships. Examples include Amber Guyton's transition into design and Leslie Anderson's evolution in the industry.

The Staging Insider is a RESA®-backed podcast that dives deep into the personal journeys and professional milestones of home stagers and industry influencers, hosted by RESA Creative Director Felicia Pulley.
Our mission is to provide the real estate staging community with authentic stories, inspiration, and insights, connecting stagers and elevating the business of staging.
What does it really take to run a successful home staging business? Ashley Provost, founder of an award-winning SF Bay Area staging company, shares her journey, struggles, and lessons learned—from imposter syndrome to managing cash flow and winning a RESA® award.
Key Takeaways: – How winning a RESA® award impacted Ashley’s business – Overcoming imposter syndrome and finding support – Why analytics and math matter in staging – Handling cash flow challenges and seasonal slowdowns – Building a brand, leading a team, and evolving a business Final Takeaways Ashley’s biggest advice: Find your community, keep learning, and know your numbers. “Find your people. Learn from them. And don’t be afraid to change what’s not working.”Links & Resources: 📌 RESA®: [<a target=”_blank” rel=”noopener noreferrer nofollow” href=”https://www.realestatestagingassociation.com/](https://www.realestatestagingassociation.com/)
“>https://www.realestatestagingassociation.com/](https://www.realestatestagingassociation.com/) 📌 The Staging Insider: [<a target=”_blank” rel=”noopener noreferrer nofollow” href=”https://thestaginginsider.com/](https://thestaginginsider.com/)
“>https://thestaginginsider.com/](https://thestaginginsider.com/) 📌 Follow Ashley: [<a target=”_blank” rel=”noopener noreferrer nofollow” href=”https://www.instagram.com/ashleyprovostdesign](https://www.instagram.com/ashleyprovostdesign)
“>https://www.instagram.com/ashleyprovostdesign](https://www.instagram.com/ashleyprovostdesign) 📌 Join the Staging Community: [<a target=”_blank” rel=”noopener noreferrer nofollow” href=”https://www.realestatestagingassociation.com/join](https://www.realestatestagingassociation.com/join)
“>https://www.realestatestagingassociation.com/join](https://www.realestatestagingassociation.com/join)

Disclaimer
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