WHAT NOT TO DO

WHAT NOT TO DO
Podcast Description
Welcome to "What Not to Do," the podcast that pulls back the curtain on the often-unspoken realities of leadership. While the world is quick to celebrate success stories, we dive deep into the tough moments that shape true leaders. Each episode features candid conversations with seasoned leaders who share their struggles, challenges, and the invaluable lessons they've learned—primarily about what not to do.Join us as we explore the raw, honest side of leadership, uncovering the pitfalls and missteps that can make or break a career. From navigating crises to managing team dynamics, our guests reveal the hard-earned wisdom that often goes unshared. Tune in for real talk, authentic stories, and the kind of insights that can help you grow and avoid common traps in your own leadership journey. It's time to embrace the lessons of failure and learn what truly shapes effective leaders. Hosted on Acast. See acast.com/privacy for more information.
Podcast Insights
Content Themes
The podcast focuses on themes such as leadership challenges, the power of resilience, and the significance of learning from failure. Episodes cover topics like navigating the AI hype cycle with Manisha Arora, the importance of communication in crisis management with Devon Blaine, and transforming setbacks into opportunities highlighted by GC Brown's journey.

Welcome to “What Not to Do,” the podcast that pulls back the curtain on the often-unspoken realities of leadership. While the world is quick to celebrate success stories, we dive deep into the tough moments that shape true leaders. Each episode features candid conversations with seasoned leaders who share their struggles, challenges, and the invaluable lessons they’ve learned—primarily about what not to do.
Join us as we explore the raw, honest side of leadership, uncovering the pitfalls and missteps that can make or break a career. From navigating crises to managing team dynamics, our guests reveal the hard-earned wisdom that often goes unshared. Tune in for real talk, authentic stories, and the kind of insights that can help you grow and avoid common traps in your own leadership journey. It’s time to embrace the lessons of failure and learn what truly shapes effective leaders.
Hosted on Acast. See acast.com/privacy for more information.
In this episode, we’re honored to host the inspiring GC Brown again – this time as a co- founder of @UpCup Koffee—a brand revolutionizing the coffee market by merging the health benefits of medicinal mushrooms with premium brews.
🌟 Key Highlights of This Episode:
– GC’s incredible comeback story: from spending 16 years in federal prison to becoming an entrepreneur driven by wellness and reinvention.
– The birth of Up Cup Coffee: how GC’s health-focused experiments turned into a thriving business with a mission to support vitality and cognitive function.
– Insights into the functional coffee market and how Up Cup plans to stand out with its unique blend of Shilajit, Lion’s Mane, and NAD+, all wrapped in a deliciously brewed cup.
-Personal reflections on resilience, overcoming adversity, and building partnerships rooted in shared vision and trust.
🎧 Join us as GC shares how he’s turned challenges into opportunities, launching a business, writing award-winning books like Sniff, and balancing life as a new father of twins—all while inspiring others to never give up.
👉 Explore More:
Visit Up Cup Koffee: https://upcupkoffee.com/
Discover GC Brown’s books: www.gcbrownbooks.com
💡 Lessons You’ll Take Away:
– What not to do when launching a business.
– The power of self-belief, adaptability, and persistence in the face of challenges.
– How to transform setbacks into setups for success.
Hosted on Acast. See acast.com/privacy for more information.

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