HiveMind Podcast

HiveMind Podcast
Podcast Description
Building sustainable Fintech companies isn’t easy. Selling is more complex and risk-driven, decision making is syndicated, and sales cycles are longer. Delivering product requires more resilient and expensive engineering, and the market it crowded.
I wanted to explore how to build a commercially successful Fintech from every perspective; from the buyer, through product and across sales and marketing. Revenue isn’t simply a ’sales’ challenge - it only happens when the entire machine is working perfectly. Let’s unlock the secrets together with my guests.
Podcast Insights
Content Themes
The podcast delves into significant areas such as customer retention, innovative marketing strategies, and the realities of launching and scaling fintech ventures. Episodes include discussions on leveraging LinkedIn for growth, the challenges of creating a new fintech category, and the ins and outs of fintech talent acquisition.

Building sustainable Fintech companies isn’t easy. Selling is more complex and risk-driven, decision making is syndicated, and sales cycles are longer. Delivering product requires more resilient and expensive engineering, and the market it crowded.
I wanted to explore how to build a commercially successful Fintech from every perspective; from the buyer, through product and across sales and marketing. Revenue isn’t simply a ’sales’ challenge – it only happens when the entire machine is working perfectly. Let’s unlock the secrets together with my guests.
In this episode of Hivemind, host James Barker is joined by Goran Bosankić, former CEO of ABC Tech and co-founder of Field39. Together, they unpack the evolution of fintech, explore the fallout from the 2021 hype cycle, and dive deep into what’s next for digital banking platforms. Goran offers hard-won insights from building and leading tech companies through crises, speaks frankly about AI’s true impact on financial services, and shares cultural and strategic lessons from years of leadership.
Whether you’re selling into banks or navigating the complexities of product-market fit in fintech, this episode delivers clarity, candor, and strategy from someone who’s been on the inside.
⏱️ Timestamps
00:00 – Introduction
02:00 – Fintech’s evolution post-2021: hype vs reality
06:30 – Building a digital bank: vendor chaos & regulatory landmines
10:30 – AI in banking: transformative tech or dangerous shortcut?
18:00 – Data quality & AI hallucinations
23:00 – Are “out-of-the-box” digital banking platforms still viable?
32:00 – Regulatory priorities and why innovation takes a backseat
35:00 – Taking over ABC Tech at the start of COVID: a leadership trial by fire
39:00 – Remote work: hybrid wins in the long run
42:00 – Painful lessons in leadership: saying no, cutting “oak trees”
51:00 – Sales vs marketing: where to invest when selling to banks

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