The lifeless election campaign drags on, with neither main party able to land a killer blow and no major scandal erupting to destroy the hopes of one of the other. The Herald’s Mood of the Boardroom survey is out – the corner office set doesn’t rate Luxon at all, and is strongly in favour of Willis as finance minister despite her borrow and hope policies. The country’s top CEOs don’t like Hipkins either. The latest inflation numbers, which are stuck at a high level, suggest another OCR rise onn October 28, just before the election, with economists forecasting 4.7% inflation for Q4. Another OCR rise and consequent lift in mortgage rates rates could be political poison for the Government. The political parties are fighting their battles more than ever on social media. A Victoria University study suggests National is outpacing of the other parties for sheer numbers of Facebook posts, but it also says they’re relentlessly negative and repetitive, and joining us  to talk about her impressions of the Social Media campaign so far is Auckland University public policy lecturer Dr Sarah Bickerman: