Not So Average

Not So Average
Podcast Description
"Not So Average" celebrates relatable success stories from everyday people proving you don’t need to be a billionaire or celebrity to be extraordinary. Hosted by start-up junky and world traveler Alistair Shipley, each episode dives into the journeys of community shakers—people redefining what success looks like through their unique paths. Through candid conversations and real insights, Not So Average reveals lessons, struggles, and triumphs, reminding us all that success is never one-size-fits-all. Let’s get into it!
Podcast Insights
Content Themes
The podcast focuses on themes of personal development, entrepreneurship, and community impact, with episodes that delve into topics like branding, leadership, purpose-driven business, and resilience. For instance, Aislinn Grant discusses her creative agency journey while navigating imposter syndrome, and David Cree reflects on his work with a social enterprise aimed at helping the homeless.

“Not So Average” celebrates relatable success stories from everyday people proving you don’t need to be a billionaire or celebrity to be extraordinary. Hosted by start-up junky and world traveler Alistair Shipley, each episode dives into the journeys of community shakers—people redefining what success looks like through their unique paths. Through candid conversations and real insights, Not So Average reveals lessons, struggles, and triumphs, reminding us all that success is never one-size-fits-all. Let’s get into it!
This one’s for the dreamers building bold things with real heart.
In this episode of Not So Avg., I sit down with Alexandra Sangster, founder of The Sarjesa Group and Owner of BUZZD Nutrition, who started a purpose-driven company while still in university. From day one, Alexandra has been focused on more than profit. She’s reshaping the future of manufacturing in Alberta, building supply chains that empower women, and selling goods that make a difference.
We get into it all. The entrepreneurial highs and lows, focus on causes close to home, and the importance of community and mentorship when you're building something bigger than yourself.
Alexandra shares what it really looks like to lead with values, build through adversity, and never let go of the mission. Even when things get tough.
If you're building something meaningful or just looking for that push to start, this one’s for you.
🎧 Show Notes:
Get the tea here: https://sarjesa.com/
BUZZD Nutrition: https://www.buzzdnutrition.com/
Trico Foundation: https://tricofoundation.ca/
Trico Mindset Videos: https://tricofoundation.ca/you/

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