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What happens when technology, self-discovery, and environmental awareness collide?

In this episode, we sit down with Georg Molzer, founder of Shadowmap, a groundbreaking platform that visualises sunlight and shadows in three dimensions. What begins as a conversation about sunlight, urban planning, and innovation quickly unfolds into a much deeper exploration of authenticity, personal growth, and the often exhausting work of becoming yourself.

Georg shares how living in dense urban environments sparked the idea behind Shadowmap, a tool now used by architects, urban planners, and individuals who want to better understand their relationship with sunlight. Alongside the technical journey, Georg opens up about his inner journey — from making mistakes and seeking forgiveness, to embracing authenticity as an ongoing, imperfect process.

This episode bridges the worlds of entrepreneurship, self-discovery, spirituality, and impact, offering listeners both practical insights and reflective depth.

🔑 In this episode, we explore:

1. Why authenticity is a lifelong process — not a destination
2. The emotional and spiritual work behind entrepreneurship
3. How Shadowmap tracks sunlight and shadows in 3D
4. Democratizing access to sunlight in dense urban spaces
5. Making mistakes, taking responsibility, and asking for forgiveness
6. Why self-discovery can be deeply exhausting — and necessary
7. Integrating personal growth with leadership and business
8. The role of awareness and consciousness in innovation
9. Building community around shared values and wellbeing

🧠 Key Takeaways:

1. Authenticity is encouraged by the universe — but it requires effort.
2. Self-discovery is a continuous and often uncomfortable journey.
3. Making mistakes is a natural and essential part of growth.
4. Asking for forgiveness is a vital step in becoming more authentic.
5. Being true to yourself does not mean being perfect.
6. Authenticity can unintentionally cause friction or harm — awareness matters.
7. Personal growth demands commitment, courage, and reflection.
8. Embracing your true self is foundational to meaningful work and life.

📍 Chapter Highlights:

00:00 – Introduction and Insights from Georg

00:32 – Exploring Modern Health Myths

(Full chapter expansion can be added once final timestamps are locked)

🎧 Sound Bites:

“This is the work, which is exhausting.”

“This is a process as well.”

“You will make mistakes.”

🧡 Why You’ll Love This Episode:

This episode goes beyond tactics and tools. It’s a raw, thoughtful conversation about what it really means to build something meaningful — both externally and internally. Georg’s reflections on authenticity, forgiveness, and growth offer rare honesty, while Shadowmap stands as a powerful example of how personal experience can inspire impactful innovation. If you’re a founder, creative, or someone navigating their own path of self-discovery, this conversation will resonate deeply.

🔗 Links & Resources:

🌞 Shadowmap → https://shadowmap.org/

📣 Connect with Us:

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